Every blueberry harvested at our Berry Rock estate follows a disciplined path from the growing bed to the finished punnet.
Every Berry Has a Journey
From plant growth and flowering to fruit development, harvest and packing, every blueberry follows its journey from our farm to the Berry Fresh punnet.
Grow
Blueberry plants grow in the farm's grow bags using coir pith as the growing medium and drip irrigation.
Flower
Bushes produce bell-shaped blossoms supported by natural pollination in the open hill air of Kotagiri.
Fruit
Green clusters form and swell through steady cell division under regulated micro-irrigation manifolds.
Ripen
The berries continue to develop and ripen before they reach the harvest stage.
Harvest
Experienced estate hands harvest each individual berry at peak firmness without disturbing the outer bloom.
Pack
Batches enter the on-site packing hall for sorting, grading into Large and Medium, and placement into 125g punnets.
Berry Fresh
Temperature-controlled transit dispatches finished crates directly to cold rooms and retail destinations.
Where harvested blueberries become Berry Fresh.
Our blueberry packing house is part of the farm infrastructure at Kil-Tuttapallam, supporting the final stage of the journey from harvested fruit to packed product.
THE HARVEST IN PICTURES
Every Stage, Documented
